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About us
Our journey, our values, and our commitment to you
We deliver a personal touch
to every project,
from graphic design to
immersive digital experiences.
Our work reflects a passion
for design paired with
practical market strategies
– and knowing how
health markets work
We are a worldwide team of strategists, designers, and change-makers driven by a shared passion to create meaningful impact.
Quality-driven work


Digital experiences
Respecting your values

Deep insights


Pure creativity
We are part of Wallace Health
brand w has grown from Wallace Health, an award-winning digital healthcare marketing agency. For 20 years we’ve been at the heart of the healthcare industry, building some of the world’s best-known brands that are reshaping the landscape of health.
Led by Lyn Cruickshank, our expert team has a deep understanding of the role of brand as a strategic driver for growth in modern healthcare companies.
We founded brand w as a healthcare branding agency to serve the needs of the visionary start-ups and pioneering healthcare leaders who seek to transform markets and inspire stakeholders.
An agency that truly knows health. How to design an intelligent solution that works. How to combine with beautifully crafted ideas that bring joy to the products and services that are a necessity of human life.
brand w is a focus of our years of experience and some of the best creative talent in the health sector.
